S2 E28 When You Aren’t Reaching Your Stream Goals

When You Aren't Reaching Your Stream Goals

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Table of Contents

TL;DR

Embrace failure as a vital learning opportunity in your creative journey. Reflect on past experiences free of judgment, leverage analytics for growth, and practice self-compassion. Remember that setbacks are part of the path to success and involve trying new ideas while joining a supportive community.

Identifying Sources of Discouragement

As a streamer, I’ve often found myself in a seemingly endless loop of trying to gauge my success through views and engagement, only to feel the sharp sting of inadequacy when the numbers tell a different story. It’s a struggle that many of us in the streaming community face, and I want to take a moment to dive into some key sources of discouragement that impact not just me, but countless others as well.

Lack of Engagement and Views

It’s disheartening to pour hours into creating content that you truly believe is valuable—only to find yourself staring at the screen wondering why so few people have engaged with it. I can’t tell you how many times I’ve hit that “publish” button, thinking I’ve created something spectacular, only to see a mere handful of views trickle in. It’s a sobering reality that’s all too familiar for many streamers.

In those moments, it’s crucial to remember that the absence of engagement does not reflect our worth or potential. Reflecting on my past experiences helps. I’ve delivered content that I thought could be my breakout moment, only to watch it flop. Initially, it felt like a loss, but I’ve learned that every creator has their fair share of flops—it’s part of the journey. Understanding this shared experience among streamers normalizes our struggles and reminds me that I’m far from alone.

Comparing Yourself to Others

One of the more insidious sources of discouragement is the tendency to compare ourselves to fellow creators. In our fast-paced digital world, it is all too easy to scroll through feeds and see others achieving milestones that seem altogether out of reach. I remember the moment a dear friend of mine, “Divine2Deadly”, achieved affiliate status. Instead of feeling envious or jealous, I found myself full of pride in seeing not only a fellow streamer, but a good friend of mine reach a goal he’d been working towards for so long.

In a way, it comes down to perspective. The success of others can serve as motivation—fuel to drive us to reach for our own goals. I learned to shift my focus from jealousy to celebrating the achievements of others. When I see a fellow creator rise, I remind myself that their journey does not diminish my own. Each achievement is a unique story, and we all have our timelines. Are your peers’ successes sparking excitement or jealousy in you? Let’s strive to make it a source of inspiration instead!

Creative Burnout

Then there’s creative burnout, a formidable foe in the realm of content creation. I’ve been there, feeling the weariness seep into my creative veins after pouring my heart and soul into projects that seem to be hitting a brick wall. It can feel so exhausting, particularly when you’re trying to carve a niche for yourself but feel like you’re getting nowhere. I’ve learned to embrace the reality that it’s natural to feel drained when your effort doesn’t yield immediate results. It’s important to give ourselves grace.

To combat burnout, I’ve discovered the power of setting realistic and manageable goals. Instead of fixating on a grand aspiration, such as reaching a thousand subscribers by year’s end, breaking it down into bite-sized, achievable goals can bring immense relief. For instance, aiming for a hundred subscribers in a single month feels much more attainable than that lofty year-end target. Celebrate the small victories! Each subscriber counts as a step forward and can reignite that creative spark.

The Fear of Failure

Another emotional hurdle that creators grapple with is the fear of failure. It can be so paralyzing that it keeps us from even starting our next project. And it’s important to remember that failure is an ordinary part of the creative process! I laugh sometimes at the irony of being afraid of failing at something we shouldn’t take too seriously. Those seemingly effortless viral videos didn’t appear out of thin air—they are often the result of trial and error, just like our work.

Trust me, understanding that every setback is a learning opportunity is key. What we create does not wholly define us; instead, it’s about growth and resilience. I sometimes have to remind myself that my worth isn’t tied to likes, shares, or even followers. We must be kind to ourselves and recognize that overcoming setbacks helps build character—all part of the rich tapestry of our creative journeys!

Prioritizing Self-Compassion

In all my experiences, one realization has been overwhelmingly clear: self-compassion is vital. At times, I’ve relied on self-deprecating humor, thinking it made me relatable. However, I’ve come to discover that it can slowly chip away at self-esteem. Taking time to invest in our mental health is essential. It’s okay to rest and recharge. Prioritizing self-care can lead to a healthier mindset and greater engagement with our community.

Explore Different Content Forms

Lastly, I encourage an open-minded exploration of diverse content forms and ideas. It’s essential to adapt and evolve based on audience feedback and preferences. I learned this the hard way: experimenting with various styles and formats helps reignite creativity. Sometimes, we might stumble upon innovative content types that resonate far more deeply with our community than that perfectly curated video we once felt so proud of.

As we navigate through these discouraging waters, I hope to remind every streamer that feelings of discouragement are a natural part of the creative journey. Every struggle can be turned into strength, and we’re lucky to have a supportive community that uplifts us. Let’s keep pushing forward, embracing every challenge while learning and growing into the best versions of ourselves. Remember, we are not alone in the battle against discouragement!

“Discouragement is a part of the journey; it doesn’t define your potential.” – Unknown

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Setting Realistic and Achievable Goals

When I embarked on my journey as a streamer, I had dreams that felt larger than life. Who wouldn’t want to hit that magical number of 1000 subscribers or achieve viral success? But let me tell you, staring at those daunting figures can be overwhelming. It’s all too easy to feel disheartened when you look at the gap between where you are and where you want to be. It was during a period of deep introspection that I understood one vital lesson: breaking down larger goals into manageable steps can transform that hefty mountain into a series of smaller hills. This is where the magic truly happens.

Let’s break this down with a simple example. Instead of fixating on that larger goal of gaining 500 new subscribers in one year, I learned to divide this into a more digestible target of approximately 50 new followers each month. That’s more doable, right? In essence, that monthly number then morphed from a daunting figure into a series of smaller milestones I could personally celebrate along the way. And trust me; celebrating those small victories plays a significant role in keeping morale high. When I hit 10 new subscribers in a month, it became an event worth toasting with my streaming buddies!

Strangely enough, these small victories don’t just benefit us individually; they can uplift those within our audience too. 

As I continue to navigate my streaming journey, I have discovered the importance of regularly reassessing my goals. Life is ever-changing, and so are our aspirations and circumstances. Just last month, I realized that my initial goal for the current year began to feel a bit… overwhelming again. To combat this, I took a step back and adjusted my monthly target, which ultimately offered me a renewed sense of purpose. It’s like hitting the refresh button on my streaming ambitions. Remember, it’s not about maintaining a rigid straight path; it’s more about forging ahead at a pace that feels right for you.

Now, let me interject a piece of wisdom I came across during this time:

“The journey of a thousand miles begins with one step.” – Lao Tzu

These words resonate strongly with me. They remind me that every little milestone I hit is akin to taking a decisive step forward on my grand path. Whether it’s gaining views on a video, receiving comments that resonate, or simply refining my skills, each action holds value.

As I engage with others in this vast streaming community, I also realize the necessity of collaborating with fellow streamers. I recently got involved with streamercollabs.com, a platform tailored for streamers to connect and grow together. The relationships forged there have encouraged me to pursue my goals with renewed vigor. Collaboration reminds me that I am not alone in this journey—there are others navigating the same waters. Together, we can demystify this often daunting landscape and strive toward collective streaming success.

Of course, I must confess that with every stride forward, there lurked those pesky emotions—lows of creative burnout, doubts, and sometimes a paralyzing fear of failure. I’ve stumbled down that path of comparison far too often. You know that feeling, right? Watching a fellow streamer’s content blow up while you’re left wondering what you’re doing wrong? The sweetness of your peer’s success can sometimes taste bitter. However, I’ve learned that we should let their success fuel our motivation rather than breed resentment. I began celebrating the achievements of others, like when my friend “Wolf” achieved affiliate status! His victory ignited a fire in me to hike a bit higher on my journey.

During those times of reflection, I’ve trained myself to reframe failure as a stepping stone, not a stumbling block. Each setback offered me invaluable lessons—after all, every viral sensation once held a few less-than-stellar videos in their archives. My worth doesn’t hinge on the metrics others define; I am more than just numbers. I urge you to embrace the freedom that comes from failure. It’s merely a part of the creative process that we need to navigate.

Equally important is the gentle reminder to prioritize self-care. Streaming should be about joy, creativity, and connection—not about burning ourselves out in the pursuit of success. I have often fallen prey to the trap of self-deprecating humor, thinking it was a way to relate to my audience. But I’ve since learned that it can chip away at self-esteem over time. Instead of trolling myself, I now advocate for maintaining a healthy mindset. Rest, refreshment, and a sprinkle of self-compassion can work wonders to improve our engagement levels.

And lastly, never underestimate the power of experimentation. The streaming landscape is vast and varied. I encourage you to explore diverse content forms and ideas! There have been instances where I experimented with an entirely different streaming style or tackled a game I hadn’t previously considered, which earned me some unexpected attention. Embracing the unknown can breathe life into our channels. Who knows what brilliant moments await just around the corner?

This journey isn’t about gliding through unscathed; it’s about crafting memories, learning lessons, and growing with a community that supports one another. As creators, we carry the beautiful weight of our experiences and can uplift others by sharing them. As I move forward, I remind myself that discouragement is part of the tapestry, but so is resilience and the unwavering belief that nothing we set out to achieve is unattainable if we break it down into achievable steps. Let’s lace up our shoes and enjoy the journey together!

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Embracing Failure as a Learning Opportunity

I’ve always believed that failure is just a stepping stone on the path to success. It’s an integral part of the creative journey, especially in the dynamic world of streaming. Reflecting on my own experiences, I realize how many times I have faced setbacks that felt insurmountable. Each time I stumbled, I discovered invaluable lessons that shaped me into a stronger creator. These reflections have encouraged me to embrace failure as a powerful catalyst for growth and improvement.

As I look back, I can’t help but recall mornings where I would eagerly upload a new video, only to watch my excitement fade with every passing hour that it garnered little to no views. There were times I’d find myself pondering the harsh truth: “Were my creations really that unappealing?” The fear of judgment loomed large, taunting my self-esteem. But through these moments, I learned to reflect without the nagging fear of others’ opinions. Instead of dwelling on my perceived failures, I began to uncover the lessons embedded within them.

It’s essential to remember that setbacks can lead to extraordinary growth. In my discussions with fellow creators, I often hear stories similar to my own: creators who initially struggled for years before finally achieving their breakthrough moment. According to surveys, many successful content creators report numerous failures before hitting the jackpot with viral success. Those stumbles are not the end; they’re just the beginning of an incredible journey of self-discovery and improvement.

One of the most significant realizations I’ve had is about utilizing analytics effectively. At first, I viewed data as just numbers on a screen, devoid of any real meaning. However, learning to analyze my content’s performance opened a new world of opportunities. By diving into the data, I began to benchmark my progress over time, revealing patterns, preferences, and areas for improvement. Each failed attempt became a lesson in experimentation—a chance to refine my craft.

In addition to employing analytics, I found that prioritizing self-care became pivotal in my journey. The grind of content creation can be exhausting, especially when results seem elusive. I learned to set manageable goals: instead of swallowing the immense task of reaching a thousand subscribers, I broke it down into smaller, achievable milestones. For instance, pursuing ten new followers each week felt much more attainable, allowing me to celebrate every little victory along the way.

Creative burnout can strike unexpectedly, wielding a disheartening power over our motivation. In those moments, I reminded myself that it’s okay to take a break. By giving myself permission to rest, I fostered a healthier relationship with my work. I discovered that mental well-being plays a crucial role in sustaining creativity. No one wants to watch content created from a place of exhaustion or resentment.

We must also confront the paralyzing fear of failure that many creators face. I’m not immune to this feeling; I’ve had my share of trepidations when it comes to releasing new projects. The irony is palpable: as I anxiously await the judgment of others, I realize that the creators I admire all had their share of missteps. Rather than feeling threatened by their successes, I learned to draw inspiration from their journeys. Each achievement in the community reminds us all that every creator goes through the same process of trial and error.

This journey also demands self-compassion. I’ve sometimes employed self-deprecating humor as a coping mechanism, not realizing how detrimental it could be to my self-esteem. Realizing this was a turning point; I began to practice kindness toward myself, emphasizing growth over perfection. The journey of creating content is filled with unique twists, and every creator deserves to recognize their contributions, however small they may seem.

As I explore various content forms and ideas, I embrace the notion that experiments can lead to wonderful breakthroughs. Watching my videos evolve through each attempt has brought me immense joy. My audience, much like my creative process, is also evolving. Their feedback has become invaluable, steering my ideas in refreshing directions I might not have considered otherwise.

In closing, I invite you to embrace failure with open arms. It’s not the end of your story, but rather the beginning of new possibilities. Remember, it’s completely natural to feel discouraged; even the most successful creators have had days when they felt like giving up. Trust in your abilities and appreciate the support of the community around you. Keep pushing forward, exploring, and creating—because, after all, we are all in this together.